Privacy Policy

Privacy Policy
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Last Updated and Effective as of: 11/28/2025This Privacy Policy (“Privacy Policy” or “Policy”) describes how Millennial Pool Management, LLC (“Millennial Pool Management,” “Company,” “we,” “us,” or “our”) collects, uses, discloses, and protects Personal Information in connection with our websites, applications, online platforms, mobile apps, digital tools, offline interactions, and any other services we provide (collectively, the “Services”).By accessing our websites, submitting information to us, or otherwise interacting with our Services, you agree to the terms of this Privacy Policy.

1. Personal Information We Collect – Sources and Categories
We collect Personal Information from you in various ways, including when you:
- Visit our websites or submit a contact form
- Request information about our pool management, lifeguard staffing, maintenance, chemical supply, or related services
- Call, email, or interact with our staff
- Book inspections, repairs, staffing consultations, or service appointments
- Register for mailing lists, promotions, or client portals
- Submit reviews, surveys, or other feedback
- Provide information to us through any customer service interaction
We may also receive Personal Information from third-party sources such as analytics providers, marketing partners, public databases, and property directories.

Categories of Personal Information We Collect
Personal Identifiers:
Name, email address, phone numbers, business or HOA affiliation, job title, mailing address, customer account details, property information, IP address, and device identifiers.

Commercial and Financial Information:
Records of services purchased or evaluated, service history, estimates, proposals, repair orders, chemical or supply purchases, invoices, online orders, and payment information (e.g., credit card or ACH).

Internet or Electronic Activity Data:
Device/browser information, browsing history, pages viewed, search terms, and interactions with our websites and digital advertisements.

Geolocation Data:
Service location information such as pool property address and GPS coordinates (e.g., for inspections or technician dispatch).

Audio Information:
Customer service call recordings, where permitted by law.

2. Purposes for Collecting Personal Information
‍We use Personal Information to:
- Provide, manage, schedule, and deliver pool management and related services
- Communicate with you about appointments, billing, service updates, proposals, and account information
- Send marketing materials and service-related promotions (unless you opt out)Improve and customize our websites and online experience
- Perform internal analysis, reporting, and business operations
- Prevent fraudulent activity, unauthorized access, or violations of our Terms of Use
- Protect the safety and rights of our customers, staff, and business
If you opt in, we may contact you by SMS for service updates, billing notices, or important operational alerts.

3. Disclosure of Personal Information
‍We may disclose your Personal Information to the following categories of third parties:
‍A. Laws and Legal Rights
‍We may disclose Personal Information when required by law, legal process, court order, or government request, or when necessary to protect our rights, safety, or property.
‍B. Sale or Transfer of Business
‍If Millennial Pool Management undergoes a merger, acquisition, restructuring, financing transaction, asset sale, or bankruptcy, Personal Information may be transferred as part of that business process.
‍C. Outside Contractors & Service Providers
‍We engage third-party vendors (“Outside Contractors”) to assist with:
- Website hosting
- Payment processing
- Scheduling and dispatch systems
- CRM and marketing automation (e.g., HubSpot)Customer service tools
- IT support and security
These partners may access Personal Information only as needed to perform services on our behalf.
‍D. Professional Advisors
‍We may share Personal Information with attorneys, auditors, accountants, financial advisors, and insurers when necessary.
‍E. Third-Party Analytics & Advertising Partners
‍We allow analytics providers and digital advertising partners (e.g., Google, Meta, LinkedIn) to collect information about user behavior on our websites for the purposes of advertising, remarketing, analytics, and performance tracking.
Cookies and tracking technologies may be used. See Section 4.

4. Our Use of Cookies and Analytics
‍We may use cookies, tags, pixels, and similar technologies to:
- Store user preferences
- Improve website performance
- Track user activity
- Personalize marketing
- Provide remarketing ads across the internet
- You may block cookies through your browser settings, but doing so may limit website functionality.
We use third-party platforms including (but not limited to):
- Google Analytics & Google Tag Manager
- Facebook/Meta pixel
- LinkedIn Insights
- Website platforms (e.g., WordPress, Squarespace)
- Hotjar
- Yelp, Birdeye, Salesforce, Nextdoor
Users may opt out of interest-based advertising via:
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5. Log Files
‍We collect information such as browser type, IP address, access times, page views, and referring links to:
- Analyze trends
- Improve website functionality
- Monitor security
- Customize user experience
Log file data may be linked to Personal Information.

6. Do Not Track Signals
‍Our Sites do not currently respond to browser-based “Do Not Track” signals.

7. Personal Information of Minors
‍Our Services are not directed to individuals under 13.
We do not knowingly collect or sell Personal Information of minors under 16.

8. Security of Personal Information
‍We implement reasonable technical, administrative, and physical safeguards to protect Personal Information. However, no security system is impenetrable, and we cannot guarantee the prevention of all breaches or unauthorized access.

9. Shine the Light (California Residents)
‍California residents may request information regarding Personal Information disclosed to third parties for direct marketing purposes. Requests may be submitted using the contact information below.

10. Your Rights
‍If you exercise privacy rights under applicable law, Millennial Pool Management will not discriminate against you for doing so.

11. Changes to This Policy
‍We may update this Privacy Policy to reflect operational, legal, or regulatory changes. Updated versions will be posted with a new “Last Updated” date. In certain cases, we may provide additional notice via email or website alert.

12. Other Websites
‍Our Sites may link to third-party sites.
We are not responsible for the privacy practices or content of those sites.

13. Public Areas
‍If any public forums, blogs, or comment areas exist on our Sites, information you post may be visible to others. You should not post sensitive or personal information in public areas.

14. Accessibility
‍We are committed to providing accessible communications.
To request accommodations, please contact us using the information below.

15. Contact Us
‍For questions about this Privacy Policy or to request this Policy in another format, please contact:
‍Millennial Pool Management, LLC
📧 Email: privacy@millennialpools.com